Google Ads Management
No account managers. No passing you around. Direct access to Claire and Kevin — working in Google Ads since 2007 — to stop the waste and scale the leads.
Get My Free AuditNo obligation. We'll tell you exactly what's wasting your budget.
19+
Years in Google Ads
30+
Active clients worldwide
2007
Running Google Ads since
✓
Certified Google Partner
You set up Google Ads — or paid someone to — and the spend went up every month. The clicks came in. But the leads? Inconsistent at best. You're not sure which campaigns are working, which keywords are eating your budget, or whether the agency you hired last year actually knows what they're doing.
So you cut spend, or you double down, or you switch agencies. And three months later you're back in the same place: paying for traffic that doesn't convert, with reports that tell you everything except what's actually wrong.
The problem is rarely the product. It's the account. Wasted match types, irrelevant search terms, budgets spread too thin, landing pages that don't match the ad. These are fixable problems — if someone who actually knows Google Ads looks at the account properly.
Sound familiar?
Clicks but no enquiries
Traffic lands on the page and leaves. The ad's working. Something else isn't.
Spend creeping, leads flat
The budget goes up each month. The lead count doesn't follow.
No idea which campaigns work
You get a monthly report. It's full of numbers. None of it tells you where to put next month's budget.
Three things that make a practical difference to how your account is managed.
Claire has been running Google Ads since 2007 and was the first person in Europe to launch Google Ads training. When you work with us, you work with the people who actually manage the account — not a junior account manager reporting upwards.
You get a clear monthly report: what changed, why we changed it, and what it cost or saved you. No vanity metrics. No dense dashboards that require a data analyst to read. If something isn't working, we tell you before you notice on the bank statement.
Kevin McCaul heads PPC strategy alongside Claire. Between them they manage 30+ active client accounts. You call or email and you get a reply — not a ticket number. For CEOs who have been burned by agencies that go quiet after onboarding, this matters.
Three steps from where you are now to a Google Ads account that earns its budget.
1
We review your current Google Ads account and identify exactly where the budget is being wasted — keywords, match types, landing pages, bidding strategy. You get a plain-English breakdown of what's wrong and what it's costing you.
2
We fix the account structure, write new ads where needed, and set up proper conversion tracking so every decision is based on real data. No guesswork. No changes made without telling you first.
3
We manage the account every month — adjusting bids, adding negatives, testing new copy, expanding what's working. Monthly report included. You always know what we did and why.
We'll audit your account for free and tell you exactly what's going wrong.
About Jarrett Digital
Claire Jarrett has worked with CEOs worldwide to optimise Google Ads campaigns and scale qualified leads without the chaos of chasing bad traffic. She has published six books on Google Ads and was the first person in Europe to launch Google Ads training.
Kevin McCaul leads PPC strategy, with 4+ years at Jarrett Digital managing accounts across multiple industries. Between them, they run a consultancy that operates with the accountability of a small team and the experience of a very large one.
Credentials
If something isn't answered here, email claire@clairejarrett.com.
Account structure review and rebuild where needed, keyword management, negative keyword maintenance, ad copy testing, bid strategy optimisation, conversion tracking setup, and a monthly plain-English report. We manage the account actively — not set-and-forget.
We work with businesses spending from £2,000 to £50,000+ per month on Google Ads. The right fit is a business serious about Google Ads as a lead generation channel — not someone testing it with £500 a month to "see what happens."
For accounts we rebuild from scratch, meaningful data usually comes in within the first 4–6 weeks. For existing accounts we take over, you often see waste reduce in the first month. We don't promise a specific CPA until we've reviewed the account — anyone who does before seeing the data is guessing.
Yes — read access at minimum to audit, manager access to manage. We request the specific access level we need and explain why. You always retain ownership of your account. We never hold accounts hostage.
Fill in the form below or email claire@clairejarrett.com. We'll ask a few questions about your current setup, then run a free audit of your account. After that, you'll have a clear picture of what's wrong and what it would cost to fix — no commitment required.
Get a free audit
Fill in the form and we'll come back to you within one business day. We'll ask a few questions, review your account, and tell you exactly what's wasting your budget.
Email: claire@clairejarrett.com